The Best Cannolis in Town

Rocco Generoso, owner of Pasticceria Rocco tells us why his cannolis are New York’s finest, and how Mercato has helped his business and his customers. Be sure to order from…
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Pasticceria Rocco

Painstakingly preserved traditions passed down for generations. A family-run atmosphere that makes every customer feel like part of the clan. And cannolis – sweet, sweet cannolis. Along with his sister and wife, Rocco Generoso, Jr. is taking his father’s legacy – a Greenwich Village Italian pastry shop with recipes dating back to the turn of the century – and bringing the deliciousness to his hometown of Bay Ridge.
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